Kendrick Lamar + Reebok – Live Mobile Concert + 5k [Video]

Kendrick Lamar - TPAB

West Up. Top Dawg Entertainment superstar Kendrick Lamar teamed up with Reebok earlier this week for a special live concert and 5k in one. The Compton MC performed on the back of a custom flatbed truck through the streets of Hollywood to promote his latest album "To Pimp A Butterfly" (buy it on iTunes or in stores now) and the new Reebok "ZPump" running shoe. You can check out … [Read more...]

Digital Product + Mixtape Goons Present: “Live From The Trap” [Free Download]

Live From The Trap

West Up. Digital Product, a longtime mixtape DJ and DJ for Bay Area artist Ya Boy Rich Rocka, recently teamed up with the Mixtape Goons out of San Francisco for a new project titled "Live From The Trap." The mixtape includes more than 20 tracks of current and exclusive hip hop, including from Ya Boy Rich Rocka, The Game, Ludacris, Yo Gotti and many more. You can check it out by … [Read more...]

Dubb – “7 Days A Week (Episode 1)” Mini Documentary Series [Video]

Dubb - 7 Days A Week Ep 1

West Up. Dubb (South Central Los Angeles), has released his first episode of new mini docu-series "7 Days A Week." Follow along with Quincey White aka DUBB, as he takes us into his childhood growing up in the streets of South Central LA amongst the gang infested neighborhood of Athens Park. Watch as he takes us on his journey to making something out of nothing as he speaks of … [Read more...]

Kendrick Lamar – “To Pimp A Butterfly” [Available Now]

Kendrick Lamar - TPAB

West Up. Top Dawg Entertainment superstar Kendrick Lamar has a great surprise for his fans, the digital release of "To Pimp A Butterfly," the highly-anticipated follow up to his platinum debut "good kid, m.A.A.d city." Kendrick has dominated the news cycle ever since it was announced that the album would be available on March 23 - which is when it will be in stores - and you … [Read more...]

Bad Lucc – “Get Em” Ft Problem + Jay Rock [Audio]

Bad Lucc - Get Em

West Up. We're back with new music from Watts MC Bad Lucc. The Diamond Lane Music Group rep linked up with his fellow Diamond Lane bro Problem and TDE's Jay Rock for a new joint called "Get Em." It's just one of several new treats Lucc has hooked his fans up with as they prepare for the release of "Diamond Lane America." You can check the song out below. For more on Lucc … [Read more...]

G.G. – “Maxx Up” Ft Skeme + Disko Boogie [Audio]

G.G - Maxx Up

West Up. We have a new G.G. track for y'all to preview called "Maxx Up" from Inglewood rapper G.G. He reps for WrongKind Ingles and linked up with fellow Inglewood reps Skeme and Disko Boogie for the new joint, which was also produced by Disko Boogie. The song will be featured on "Tha Plug" on March 17, 2015 and includes features from Joe Moses, Compton Menace, Sean Deez and … [Read more...]